Monthly Archives: July 2014

SPI 116 : Copywriting Tips and Formulas with Kevin Rogers

Copywriting is incredibly important for our online businesses. Unfortunately for me, I’m not very good at it. Fortunately for all of us, we have Kevin Rogers, professional copywriter and former stand-up comedian to help us out on the show today. You’ll enjoy the tips and formulas he shares with us for better sales pages, headlines, […]

Ep. 16 – Joe De Sena on Grit, Endurance, and Building Empires

Joe De Sena is the co-founder of The Death Race, Spartan Race (1M+ competitors), and more. Among other things, he has personally completed the famously grueling Iditarod dogsledding race…by FOOT. What about the Badwater Ultramarathon, Vermont 100, and Lake Placid Ironman? He did all of those in ONE WEEK. The man is a maniac, but […]